IDC podsumowało rynek wearables w III kw. 2019 r.
Rynek przez rok urósł o 94.6% do 84.5 mln sztuk urządzeń. Jest to historyczny rekord tego segmentu.
Prawie połowę tego rynku mają słuchawki.
Apple jest liderem dzięki Apple Watch, AirPods i słuchawkom Beats.
Top 5 Wearables Companies by Shipment Volume, Market Share, and Year-Over-Year Growth, Q3 2019 (mln)
Company |
3Q19 Shipments |
3Q19 Market Share |
3Q18 Shipments |
3Q18 Market Share |
Year-Over-Year Growth |
1. Apple |
29.5 |
35.0% |
10.0 |
23.0% |
195.5% |
2. Xiaomi |
12.4 |
14.6% |
7.4 |
17.1% |
66.1% |
3. Samsung |
8.3 |
9.8% |
3.2 |
7.4% |
156.4% |
4. Huawei |
7.1 |
8.4% |
2.3 |
5.4% |
202.6% |
5. Fitbit |
3.5 |
4.1% |
3.5 |
8.0% |
0.5% |
Others |
23.8 |
28.1% |
16.9 |
39.0% |
40.4% |
Total |
84.5 |
100.0% |
43.4 |
100.0% |
94.6% |
Worldwide Wearables Market by Product Category Shipment Volume, Market Share, and Year-Over-Year Growth, Q3 2019 (mln)
Product Category |
3Q19 Shipments |
3Q19 Market Share |
3Q18 Shipments |
3Q18 Market Share |
Year-Over-Year Growth |
Earwear |
40.7 |
48.1% |
11.9 |
27.4% |
242.4% |
Wristband |
19.2 |
22.7% |
12.9 |
29.7% |
48.6% |
Smartwatch |
17.6 |
20.9% |
11.9 |
27.4% |
48.0% |
Others |
7.1 |
8.4% |
6.7 |
15.5% |
4.7% |
Total |
84.5 |
100.0% |
43.4 |
100.0% |
94.6% |